Jeanne McKnight: How to tell the aquaculture story

Jeanne McKnight has more than 30 years of experience in communications and marketing within the aquaculture industry. She is the executive director of Northwest Aquaculture Alliance, and she is also president and chairman of her own communications firm, McKnight Group. In this episode, we meet up with Jeanne in person at Aquaculture 2022 in San Diego to share her thoughts on how the industry has changed over the years.

Further reading:

• Northwest Aquaculture Alliance on why we need aquaculture
• Kurt Grinell Aquaculture Scholarship Foundation
• “Aquaculture scholarship launched in memory of Kurt Grinnell,” Peninsula Daily News (Sept. 19, 2021)
• “… And Now a Word From the ‘Sturgeon General’ on Seafood Benefits,” LA Times (July 20, 1989)